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French Broad EMC Uses Social Media to Keep Customers Informed During Major Storms

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In September 2024, Hurricane Helene brought record-breaking rain and wind to Western North Carolina, leaving thousands of people without power across the region. French Broad Electric Membership Cooperative (FBEMC) kept customers informed through social media during and after the hurricane, capitalizing on loyalty and trust that the utility has spent years building.

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Customer Service hurricane outage communications Small and Mid-Sized Utilities SMUs social media

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