Manitoba Hydro’s Journey to Launch a Business Customer Survey

Manitoba Hydro created and launched a new business customer survey for their large commercial and industrial (C&I) customers to better understand their current service experiences and maximize business customer satisfaction. This initiative has grown from gaining internal support, building the right team, and designing the right questionnaire to deciding which channels to use for distribution, and how best to get customer participation.

Utilities can learn from Manitoba Hydro’s journey, what worked best and what to avoid, as well as lessons learned along the way to project completion.


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business customer business customer care business customer survey Customer Survey Manitoba Hydro