EMACS WEBINAR SERIES: Segmentation for Utilities
Date: Thursday, August 17th
Time: 2 – 3 PM ET
**As part of our EMACS series, this webinar is complimentary.**
Segmentation for a utility follows a similar framework for any company conducting this foundational research for a customer strategy, but utilities have some unique considerations. Hear about how Salt River Project leverages segmentation for serving customers and enhancing communications. Along with SRP’s research partner, Bellomy, we will be sharing best practices and lessons learned from recent segmentation studies.
