Proactive Utility Social Media Outreach – Seattle City Light

In 2015, Seattle City Light and DataCapable created a platform called UtiliSocial that enables better data analysis based on social media posts- effectively enhancing their utility social media outreach initiatives.

So far, Seattle City Light has used this tool to improve storm planning for field crews during outages and increase customer satisfaction by improving its responsiveness to pertinent and often hidden conversations on social media. 

Find out exactly how they implemented this by reading the full case study by Chartwell’s research analysts.


    To read the full case study on Seattle City Light’s utility social media outreach, login using your Chartwell credentials and click the “View Resource” button. If you don’t have login credentials, click here to connect with Tim Herrick.
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